Hey everyone, glad you made it here. What we're going to do is we're going to have weekly topics about online business, different methods. This week we're going to take a look at Facebook tips, to get you setup ... Read More
How to Make Prospects Rip Open Your Envelopes
The envelope is the Rodney Dangerfield of direct mail. It just doesn’t get any respect.
After all, its purpose is not to position your product. Its job is not to entertain or amuse. It’s not chatty like a ... Read More
One of the primary advantages of using direct mail is your ability to divide and conquer. Your letter delivers a personal message and makes an offer. Your brochure demonstrates features and dramatizes benefits. Your order form calls for action and eases response.
Each piece performs a ... Read More